DANIEL MARTINEZ
COMMUNICATIONS & MEDIA PROFESSIONAL
AWARD-WINNING CAMPAIGNS
YISD Summer Olympics Ad for Recruitment
2022 NSPRA Golden Achievement and Publications and Digital Media Excellence Award Winner
Under my leadership, our communications and marketing team produced this award-winning spot to help recruit students to join our schools. Because our school district offers open enrollment, we welcome students from across the area. This ad aired several times in prime time during the Summer Olympics on NBC. As part of our ongoing focus on expanding our marketing efforts, we also placed this ad across social media platforms and high-traffic websites.
2022 NSPRA Golden Achievement and Publications and Digital Media Excellence Award Winner
An important part of the PK-12 experience is starting with the end in mind. Our team was tasked with creating a campaign to help educate the community about college and career readiness. Our team developed a website, brochure and informative video for parents, grandparents, employees and community members to understand.
2022 NSPRA Golden Achievement and Publications and Digital Media Excellence Award Winner
In 2015, our district adopted a 5-year strategic plan. The pandemic impacted our ability to update the community on the conclusion. As a result, our Superintendent of Schools asked our team to produce an interactive recap publication.